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Storyline

5–7 Octoberended

Changes in companies' approaches to advertising spending

The case began with an analysis of changes in companies' advertising expenditures amid Ukrainians' cautious spending. It was found that despite significant investments in advertising, businesses are facing customer losses due to mistakes in marketing strategies.

  • 2 events
  • 1 source
  • updated
Covered by 1 of 6 media groups
  • Budget not in the collected reports
  • Public money not in the collected reports
  • Media business 1 source
  • Big capital not in the collected reports
  • Readers and grants not in the collected reports
  • Undisclosed not in the collected reports

Chronology

7 October

5 October

2 of 2 events

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